- Plan ahead - I.E.
know what you are writing before you put pen to paper...
1 - Write a one line
summary of the document and its aims
2 - Plan the various sections of the document so that
the document is structured in the best way for it to
make
sense and have continuity
3 - Make a note of all the key points you wish to make
in each section
4 - Plot out a structure for the entire document
5 - Write it up
6 - PROOF READ IT - You really do not want it to be
littered with spelling or grammatical errors. Aim
for there to be none
7 - PROOF READ IT AGAIN
8 - HAVE SOMEONE ELSE PROOF READ IT
9 - Check the aesthetics of the document to see if
it looks professional and well structured. You will
have to put yourself in the mind of a new reader to
do this
10 - Submit your document to PNUT.co.uk in
the Adobe
.pdf format. If you do not have this facility
we can convert it from MS Word format, but we cannot
guarantee the layout will remain as intended during
the conversion process
- Only write about
a subject you know enough about. If you don't then there
will be too many people who can read it and be unimpressed
- Aim to make your
document no more than 60 pages in length and no less
than 35
- Do
not cram each page with too much information - use key
points, a brief explanation and a summary
- Leave lots
of space around your key points to make them more obvious
- Do
not use the document as an advert for your core or any
other business. This will irritate the reader
and credibility in the document will
be lost
- Try to be informal
and not too 'business-like'. A friendlier approach makes
easier reading
- Use your document
to 'show people the way', not to make them feel inadequate
- Avoid anecdotes (however
amusing they are) and long detailed explanations. Explain
your point quickly and concisely
- Highlight the most
important points to make them stand out, either with
CAPITALISATION, italics, underlined or bold text
copy. Your aim is to ensure that the reader puts the
document down having learned from it. SO MAKE
YOUR KEY POINTS OBVIOUS (If
you see what we mean).
- On the other hand,
do not over-do the 'highlighting' options as shown above.
It will detract from the message and key points will
be missed in a mish mash of bold highlighted copy
- Have a title page,
an index page and a brief 200 - 250 word Preface page
about the writer and the point of the document before
the document
begins
- Enjoy it, you might
be good at it
